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October 2008DemandROMI founder new book Marketing calculator: Measuring and managing return on marketing investment now available - Read
August 2008DemandROMI founder writes on key marketing measurement term, Last Touch Attribution - Read
July 2008DemandROMI founder to deliver workshop on proving and improving marketing effectiveness in partnership with ChinaInno in Shanghai (September 22nd/23rd) - Read
July 2008DemandROMI founder to deliver workshop on proving and improving marketing effectiveness in partnership with Pacific Conferences in Singapore (August 25th/26th) and Hong Kong (August 28th/29th) - Read
April 2008DemandROMI founder to chair workshop session on proving and improving marketing ROI and effectiveness at upcoming Henry Stewart Conference in New York, May 14th and 15th - Read
March 2008DemandROMI founder to deliver workshop on proving and improving marketing effectiveness in partnership with CoreVentus in Kuala Lumpur, Malaysia May 6th and 7th - Read
December 2007DemandROMI founder identifies key components to improve marketing ROI in marketing operations. Submits article to the Journal of Digital Asset Management in December, 2007 - Read
December 2007DemandROMI founder sees value in business to business social networks. Quoted in DemandGen article on Marketers Tapping Into Social Media To Connect With Business Execs - Read
November 2007DemandROMI founder delivered presentation on improving marketing effectiveness to the American Gas Association in Washington, D.C. - Tuesday, October 2nd, 2007 - Read
November 2007DemandROMI founder interviewed on Atlanta Business Radio in Atlanta, GA – Wednesday, October 31st, 2007 - Read
October 2007DemandROMI founder delivers presentation on proving and improving marketingROI effectiveness at the Marketing Strategy Forum 2007 in Warsaw, Poland – Tuesday, October 23rd, 2007 - Read
September 2007DemandROMI joins Change Leaders, Inc. CEO Coaching Resource - Read
August 2007DemandROMI and InsightAsia sign partnership agreement to deliver state-of-the-art marketing ROI training and consulting services - Read
August 2007DemandROMI founder to deliver presentation and workshop on proving and improving marketing effectiveness to the Marketing Association of Tilburg - Thursday, October 4th, 2007 in The Netherlands, Holland - Read
July 2007DemandROMI and ThePort to host Membership Acquisition and Retention through Social Media webinar - Wednesday, July 25th, 2007 - Read
June 2007DemandROMI founder to speak on Social Networking Strategy at the Pittsburgh Advertising Federation Summer event-Wednesday, July 18th, 2007 in Pittsburgh, PA.- Read
April 2007DemandROMI founder to speak at the 2007 Community Bankers Association of Georgia Marketing Conference-Peak Performance Marketing, Sales and Customer Service! - Tuesday May 8 th 2007 in Greensboro, GA.- Read
April 2007DemandROMI founder to moderate a panel of Henry Stewart XVII(formerly known as the Digital Asset Management & Marketing Operations Management Symposium) - Read
March 2007DemandROMI joins Word of Mouth Marketing Association and issues WOMMA ethics statement. (Click here).
March 2007DemandROMI joins Word of Mouth Marketing Association (www.WOMMA.org). - Read
March 2007DemandROMI founder to judge AMY Awards for the Atlanta chapter of the American Marketing Association. - Click here.
February 2007DemandROMI founder interviewed by the Marketing Association of Australia and New Zealand. - Read.  For the complete newsletter (see page 29).
December 2006DemandROMI announces its Social Networking Strategy Workshop (SNS) to help marketers develop and execute successful social network marketing strategies - Read
November 2006DemandROMI founder speaks at IAAPA, the International Association of Amusement Parks and Attractions to help Family Entertainment Centers improve their marketing effectiveness - Read
October 2006DemandROMI announces its Competitive Marketing Strategy (CMS) Workshop to enhance consumer marketers’ competitive decision-making skills - Read
January 2006DemandROMI updates marketing ROI training program for business-to-business and consumer marketers - Read
January 2006DemandROMI positions for growth in 2006 - Read
Recent News Articles

October 2007

September 2007

August 2007

July 2007



Interview with Atlanta Business Radio - Listen

#4 in the ISBM Perspective Series - Read

Measure Up - Read

Sizing Up Social Networks & Their Potential to Build Demand - Read
 
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