DemandROMI has provided marketing metrics and effectiveness training for hundreds of organizations in dozens of industries across the globe through custom on-site workshops. Whether your company sells direct or through channels, Business-to-Business (B2B) or Business-to-Consumer (B2C), these on-site seminars will provide clear action items that your company can immediately begin to use.

"ROMI is a makes-sense approach to marketing investments that unfortunately is not commonly used today. These formulas can and should be a basic ingredient in all major initiatives. Money can be saved, but more importantly, marketing spending/investments will be applied where they make the most impact. Good for companies, good for management and good for customers as well.”

EVP and CMO
Software provider

They are developed and provided for all marketing professionals looking to enhance the value of themselves and their marketing organization. All of the sessions include real business examples.

ROMI On-site Training Questions

Some typical questions that can be addressed in an on-site session include:

How do I measure the results from brand awareness?
How do I build a ROMI-based marketing budget?
Where do I get the data?
How do I determine the level of marketing investments between web, email, advertising, PR and others?
How do I determine the impact of my marketing programs in a complex channel environment, such as healthcare?

To help your organization on the road to putting marketing effectiveness and metrics to work, let us prepare and deliver a tailored on-site session for your organization.