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DemandROMI presents ROMI Workshops throughout the year, in various locations around the country. For the current schedule, please visit www.ROMIWorkshop.com.
The ROMI Workshop is an in-depth, highly interactive one-day program that includes real-life examples for each topic covered. The instruction is provided by consultants that have ‘been there’ and ‘done that’.
DemandROMI is presenting ROMI workshops across the country in 2005! Learn how
to use ROMI to improve your business – and your career – at
this intensive, interactive session. More...
- The ROMI Revolution
- The ROMI Framework
- The ROMI Continuum
- Customer response modeling
- Marketing mix modeling
- Getting the data
- Net Present Value and Discounted Cash Flow analysis
- ROMI and sunk costs
- ROMI and marketing overhead
- Agent-based modeling
- Advanced marketing mix modeling
- Marketing technologies
- A five-step process to implementing ROMI into your organization
- And much more...
The DemandROMI Workshop is a highly interactive one-day event complete with a booklet of all materials
presented. In addition, each participant is provided access to the presenter(s) for 30 days following
the workshop to ask questions, discuss corporate marketing ROI issues and assist in helping their
organization adopt the ROMI culture.
For more information or to register up, please visit www.romiworkshop.com.
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